06.15.2011 – ALAMO, CA - BASE Performance, creator and distributor of premiere supplements for endurance athletes, announced it is an official sponsor of the Trek/LIVESTRONG U23 Cycling Team.
“We’re excited to support the future of cycling and the Trek/LIVESTRONG team,” said Chris Lieto, Founder of BASE Performance. “They understand the importance of a good nutrition and supplementation protocol and how it can truly make a difference with one’s training and racing.”
BASE Performance will be supplying the team riders with their suite of products which includes BASE Amino, BASE Recovery Activator, BASE Electrolyte Salt, and BASE Multi Vitamin. This unique and simple system was developed specifically for endurance athletes to improve performance, gain lean muscle, increase endurance and enhance recovery.
“BASE fills a void with their products, their line of supplements and vitamins aligns well with our current nutritional sponsors giving the boys a more complete solution,” said Reed McCalvin, Head Soigneur. “BASE products are exactly what we need for our athletes to help them reach the next level.”
About BASE Performance:
BASE Performance provides premiere nutritional supplements for endurance athletes. BASE has developed a unique and simple system with a variety of products for endurance athletes to improve performance, gain lean muscle, increase endurance and enhance recovery.
BASE Performance founder, Pro Triathlete Chris Lieto knows how important it is to keep healthy and strong throughout the year. After years of learning, trial and errors, mistakes and triumphs, he has found a nutrition solution that includes the BASE Performance products.
About Trek-LIVESTRONG U23:
Created as a project to help develop the next generation of great young cyclists, the Trek-LIVESTRONG Team features top up and coming talent and leadership from ten time Tour de France rider Axel Merckx.